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Showing posts from February, 2019

14A- Halfway Reflection

1.   Tenaciousness is a competency.  What are the behaviors that you have used (or developed) to keep up with the requirements of this course?  During the first half of this course I have noticed that I am on a strict schedule. All of the blog postings are due on Friday and  Monday, as well as the small quizzes. Having a set period of time set aside to complete these assignments helps me out a lot.  2.  Tenaciousness is also about attitude.  Talk about a moment or two when you felt like "giving up." What pulled you through? Do you feel like you've developed a tenacious attitude during the past two months? What experience or experiences most contributed to this? One moment when I thought about giving up was my freshmen year in college. I had a really bad grade in a class and was debating dropping it. I needed to get a 95 on the final get pass the curse. I decided to study harder and that I could do it. I ended up pa...

13A- Reading Reflection

I read Shoe Dog, an autobiography on the founder of Nike, Phil Knight. 1.  What surprised you the most?  I was most surprised by the fact that when Nike was beginning, then called Blue Ribbon, running or running shoes were not popular. In fact, some people say that Knight was the first person to create the running shoe. This surprised me because Nike has now created a massive industry with multiple Fortune 500 companies. 2. What about the entrepreneur did you most admire?  I admire the path to success that Knight took. It was not the usual path, and the book explains this well. He tried and failed many times before finally reaching his goals. 3.  What about the entrepreneur did you least admire?  I least admired that he immediately brought the manufacturing of shoes overseas. He did not attempt to make it happen in America. 4. Did the entrepreneur encounter adversity or failure? Explain.  Yes, Phil Knight failed many times while creating Nike. At fi...

12A- Figuring out Buyer Behavier

Segment: College students What I learned: Through interviewing three people I learned that not everyone who has this need will not always use my application. The first person I interviewed said that she has downloaded an app that has similar features but did not accurately report the wait times at the bars. This app also did not offer the feature that allows my customers to reserve their spot in line while they are still at their own house. The other two people I interviewed were very similar. They as also shared the need to find a solution to the long lines at the bar. When I told them about my app idea they both thought it was an excellent idea. They were also skeptical on how accurate the wait times would be. I told them that  I think the wait times could be very accurate because they will be generated by other app users and we will get information from each bars manager. How I would describe this segment? The segment of college students has a huge need for my product. Th...

11A Idea Napkin No 1

1)  You.  Who you are. What your talents are. What your skills and experiences are. Also: what are your aspirations? Specifically regarding your business concept, how do you see this business (if you were to start it) playing a role in your life? My name is Eric Wendell. I am a junior at the University of Florida interested in getting involved in consulting or marketing. Some of my skills are leadership, creativity, and I am people oriented. If I started this  business I think that it would take over my life at first. It would be a lot of work and I would also need to bring in trustworthy people.  2)  What are you offering to customers?  Describe the product or service (in other words, how you'll solve customers' unmet needs).  I am offer an mobile application called "Don't Wait." The applications main use will be to track the lines outside of bars and restaurants in college towns and other big party cities. The app wi...

10A- Elevator Pitch

https://youtu.be/372yy0UNR5U Here is the link to my elevator pitch.

9A- Testing the Hypothesis Part 2

Who: Throughout my interviews, I realized that there are groups of people and business's who seem to fit the opportunity, but actually fall outside of the market. Most people do not want to wait in line when they go out drinking or to eat. I knew this before my interviews. Now, after the interviews, I realized that some people will just avoid the area where the popular bars and restaurants are (Midtown). Instead, they will go to an area or bar that is less busy. They can eat and drink in peace and don't have to wait in line. The other group people who are outside of the market are the people who attend these bars most nights out of the week. The so- called "regulars" do not seem to have the same problem getting into the bars. They know the times where the lines will be smaller and never seem to have a problem. What: When I asked my interviewees about the real problem that causes the lines to be so long, I mostly got the answers I expected. The exception was my las...

8A Solving the Problem

My product has to do with solving the timeless problem of extremely long lines at Midtown(UF) and other college towns across America. My product to help solve this problem will be an application. It will be an app on phones that tracks the lines/wait times at different bars and restaurants. It will be a simple app that is easy to use. It will tell you all of the bars in the area and what the approximate wait time is. It will also have a feature for certain bars that will allow you to reserve a spot in line. This way people can walk right into the bar when they show the bouncer they have checked in instead of waiting in line. I think that this app could be downloaded by most of the student population if it is designed right. The key to this is that the app is simple to use, and that the approximate wait times are correct.

7A- Testing the Hypothesis

1. The Opportunity: The lines at all of the bars in Midtown (Gainesville, FL) are all extremely long most days of the week. 2. The who: All of the University of Florida students and visitors.     The what: The rush of students trying to get into the various bars from 8 to 12 pm.     The why: All of the students try to go at the same time, and the bouncers asking to check IDs at the front takes time. 3. Testing the who: While this a problem for UF students,  it is a problem in many college towns across America. All large Universities have a large amount of students living in a small radius. Most of these college towns also have an area like UF's Midtown where the majority of the bars are located. With this being said the "who" can apply for all college students who attend a large University. Testing the what: Not every single bar has a line around the corner, it is only the four or five most popular bars in the area. Students all want to meet up together a...